When positioning your home to sell, the advice and marketing expertise offered by a Real Estate Professional have a tremendous impact on the outcome.  It is essential that you select a skilled and experienced advisor to maximize the return on your investment and to assist in navigating the complex process.  Professional representation means being advised on timing, pricing, upgrades, and maximizing your market exposure.  Advertising strategies, agent outreach and relationships, open houses, and pre-market exposure all play an important part in the selling strategy.  As a Sotheby's International Realty representative, I offer the highest caliber of service, discretion, and professionalism.  I will build a customized, compelling marketing plan for your home that is tailored to captivate the most relevant and qualified real estate buyers through online, social media, mobile, print, and traditional marketing.  As part of the selling strategy, it is sometimes recommended that a seller undergo improvements to ensure that their home is being presented in the best possible light in order to maximize their return.  I assist clients in doing this by offering complimentary landscape services to enhance the curb appeal of the property.  This service is part of the exclusive luxury experience I provide for my clients, as I understand how critical that first impression is to a potential buyer. The power of the Sotheby's brand is unrivalled.  It is synonymous with quality and prestige, and the marketing for your home - from professional photography to video tours, property brochures and print advertising - reflects this tradition of excellence.  There is a local and global demand for Vancouver properties and we will showcase your home to more quality buyers than any other real estate company in the world, regardless of your home's size, neighbourhood, or price point.  We have exclusive relationships with global media, including The Wall Street Journal, Juwai, Nikkei, Expansion, Country Life, and Barron's, to name a few.  The exposure and worldwide reach of our listings is a crucial piece of what sets us apart from the rest of the industry. Sotheby's commits to frequent and transparent communication with all of our clients, and our unique Folio Marketing Report provides regular updates on the results of our marketing efforts.  From the number of potential buyers who visit your open house, to the number of people who view your listing online, this digital platform allows a client to stay fully aware of how their home is being showcased. Evaluating and negotiating offers strategically to ensure a client is optimizing the price and conditions surrounding the sale of their home is another important role of a skilled Real Estate Professional.  It is imperative to receive the proper advice to protect your legal interests during the time-sensitive and complex negotiation process.  Understanding how to identify value and being skilled in the preparation of contracts allows me to attain the best possible result for my clients.